Dynamic Workforce Solutions is Hiring!
Job Title: Digital Outreach Specialist
Reports to: Project Director
Position Classification: non-exempt, Part Time (20 hours a week)
Office Location: Remote
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EXPERIENCE EXTREME CUSTOMER SERVICE
About the Company
Dynamic Workforce Solutions (DWFS) contracts with state and local entities to provide services that offer the communities we serve reliable workforce development and training solutions that result in talented, well-trained people positioned for tomorrow's jobs. Our innovative approach to delivering services, passion for the work we do and commitment to ongoing quality have defined over three decades of exceptional results. Our people feel they are part of something way bigger than just a job. We commit to delivering Extreme Customer service to provide outstanding outcomes for the people and businesses we serve.
PURPOSE: This entry-level position's primary duty will be to work with our Management Team and front-line staff to devise and create digital and print marketing tools to outreach to our client bases throughout Southeastern WI, including web page design and social media. This is a new position so candidate needs to be comfortable working remotely in role where they will have the ability to help develop the outreach/marketing functions for the services provided.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
Web page design on current SE WorKS site, updating, & optimization including SEO development and accessibility updates using WIX.
Monitor social media and incoming contact/email activity on the Southeastern WI Workforce Development Board's branded accounts, including reviews, messages, comments, etc.
Assist with ideation of social media initiatives.
Potential to go on-site for events, promotions and presentations.
Collaborate with management and project leads; creating and managing impactful promotion plans for new initiatives launches; with a focus on launching the initiative digitally.
Stay current with emerging social medial platforms and present the options to team members.
Contact customers for success stories/testimonials to post on social media.
Measure & report outreach completed, including pulling and presenting analytics to management and project leads.
Evaluate User Experience to measure and optimize communication channels & strategies.
Develop electronic flyer and print flyer and outreach materials for email and in person campaigns.
Participate in team tasks and activities as appropriate, in support of the strategic goals set forth by management.
Other Job Duties: This job description is not intended to be all-inclusive. The employee may be requested to perform other reasonable related duties as assigned by the immediate supervisor and other management as required. The company reserves the right to revise or change job duties as business requirements dictate. It is also understood that the company reserves the right to change work schedules as required, including requiring overtime.
Excellent verbal and written communication
Friendly, can-do attitude
Team player who can take tasks and run with them through completing, checking in with appropriate team members at project milestones as agreed upon.
Strong organizational skills
Works well in a virtual environment
Pursuing associates/bachelor degree or related experience
Proficiency with MS Office Software suite
Demonstratable experience with and ability to perform WIX web page design, including maintaining accessibility standards
Experience with Adobe Creative Suite
Demonstrable experience with SEO, email, social media and/or display advertising campaigns that lead to increase in customers
Working knowledge of website and marketing analytics tools (e.g., Google Analytics)
Knowledge of workforce development programs and services is a bonus
Ability to communicate with staff and leadership clearly and concisely via virtual platforms, in person, telephone, written and oral.
Diversity is at the heart of our business. It is key to our people's passion for serving individuals and communities who seek to build a stronger workforce. We strive to create a work environment that provides all our team members with equal access to information, development, and opportunity. Furthermore, our commitment to diversity and inclusion is deeply rooted in the values instilled by our Four Cornerstones and commitment to Extreme Customer Service. We recognize that differences in age, race, gender, nationality, sexual orientation, physical ability, thinking style and background bring richness to our work environments. Such differences help us connect better with the workforce development needs of people we serve in our communities. We believe that attracting, developing, and retaining a base of employees that reflects the diversity of our customers is essential to our success.